Full Service YouTube Management
Strategy & Consultancy
When it comes to launching a new channel, understanding your audience on a deeper level, or getting clarity on the benefits that a presence on YouTube can bring is key. Getting external, expert advice from the beginning can be the difference between success and failure.
Specifically, you can leverage our strategic consultancy services for:
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Developing and launching a new channel
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Taking a current channel in a new direction
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Rebranding a channel
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Expanding into a new area or territory
Our expertise in the digital landscape will help you navigate the complexities of YouTube, ensuring your content not only reaches, but truly resonates with the right audience.
With decades of experience in launching and growing channels, let our strategic insights guide you forward, setting sustainable milestones for success.
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Enhanced brand visibility
Elevate your brand's presence on one of the world's largest video platforms.
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Audience growth
Reach and engage a broader audience, tailored to your specific media content.
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Increased revenue opportunities
Maximize your earnings with optimized content and strategic monetization methods.
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Data-driven decisions
Make informed decisions with our analytics and performance insights.
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Time and resource efficiency
Save time and resources with our expert handling of your YouTube strategy, allowing you to focus on core business activities.
Rights Management & Anti-Piracy
From detecting and taking down all illegal uploads of your content on YouTube, to establishing your rights in the first place, protecting your intellectual property rights is one of our core concerns. We also offer geo-blocking (also known as geo-fencing) services, which allows creators to publish their videos in selected territories only. BB Media works extensively with content creators and copyright holders like you in the digital space. Our team works to defend companies and individuals against unauthorized use and distribution of your copyrighted material.
We take a blended approach - using Content ID tools to scan uploaded or live-streamed content for potential copyright infringements. In addition we manually review YouTube for infringing content and claim it manually, if necessary.
You can trust us with issuing claims, initiating takedowns, or working with the uploader to resolve the issue. Based on your instruction, we also set up ‘usage policies’ around your content and apply them to specific videos, so you can publish your content in countries according to which license is in place.
This collaborative approach means that content creators and copyright holders thrive in the digital space while reducing the risk of unauthorized use and distribution of your content.
We use
Live Content ID
automatically blocking illegal real-time broadcasts protected under copyright.
Content ID (CID)
automatically detects illegal copies of materials under copyright.
We also offer real-time manual claiming to complement CID. A manual approach helps us to claim videos that aren’t automatically identified by CID. This is essential for live broadcasts when immediate, manual intervention is needed.
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Protect hard-earned revenue
Control monetization of your content, and prevent unauthorized use that can lead to loss of revenue.
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Defend your brand reputation
Protecting your content from being misused or misrepresented is crucial for upholding your brand's image and credibility - especially when everything lives forever on the internet.
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Safeguard intellectual property
Securing your copyrighted material prevents others from exploiting your creativity and hard work for their gain.
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Ensure legal compliance
Proper protection measures (and tools like geo-blocking) help you stay compliant with copyright laws and avoid the potential legal consequences of non-compliance.
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Focus on core activities
You deserve peace of mind. Entrust your content protection to a skilled team, so you can focus on creating and developing more content, while our experts handle the complexities of copyright protection on your behalf.
Monetization
There are so many ways to create revenue from your content on YouTube.
By taking a strategic approach to monetization, you can maximize your return on investment on every video or short you create. We consider everything from using tools like Content ID to planning ahead in case of unauthorized uploads, and help you to understand how best to respond to potential copyright infringement.
Before any unauthorized upload occurs, we establish the strategic, predefined actions you want to take when a video is matched. This way, we can take immediate action – whether blocking, monitoring, or monetizing the content – when Content ID finds a match.
If you choose to monetize your content, ads can be placed on the matched video, with revenue from these ads going to the original content owner (you!), not the person who uploaded your content without consent.
We use
Content ID
– automatically detects illegal copies of materials under copyright. Specifically designed to protect the rights of content owners on YouTube, this tool is our first choice for detecting and managing copyrighted material on YouTube. Once detected, we take one of your predefined actions: block it, monitor it, or profit from it.
Manual Claiming
– using this tool, our team will find and take down files manually when real-time intervention is needed, again, taking one of your predefined actions to block, monitor, or monetize it.
Live Content ID
- this tool is essential for our clients who deal with sporting events or any other live-streamed content.
BB Media is one of a few YouTube partners that the platform has granted permission to use this tool, to protect live-streamed content in real-time.
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Increase your revenue
With our extensive experience and strategic approach to monetization, you can expect to earn more from your content.
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Maximize monetization on unauthorized uploads
By diligently identifying unauthorized uploads, the risk of someone making money from your content is greatly reduced - and, if this does occur, our team can take swift action to block the upload, monitor it, or monetize it.
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Respond swiftly to content infringements
With predefined actions and a team that works constantly on your behalf, you have greater control over what happens with your content, and can respond decisively to issues when they occur.
Auditing for Existing Channels
If you have an existing channel and you know that it can give you more ROI than you’re getting right now, then an in-depth channel analysis is essential. Get expert insights into your content’s performance through our analytical services, identify how to outpace the competition, and find improved ways to monetize your efforts.
At a glance, we offer:
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Content quality and relevance reviews
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SEO and metadata assessments
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Audience engagement and demographic analysis
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Competitive benchmarking
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Monetization strategy evaluation
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Cross-platform synergy analysis
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Customized recommendations report
Our audit service is tailored for media industry clients who want to enhance their existing YouTube channel.
This service is designed to comprehensively assess your channel's current performance, identify areas for improvement, and provide strategic recommendations to help you reach a wider audience and maximize revenue.
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Expert insights
Our analytical services offer you expert insights into your content’s performance.
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Data-Driven Decisions
Make informed decisions based on comprehensive data analysis and industry benchmarks.
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Sharpen your competitive edge
Through our services, you can identify how to outpace the competition, and find improved ways to monetize your efforts.
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Audience-focused strategy
Understanding what your audience is really looking for is crucial for YouTube success. Our reports and analysis show you exactly what your target market is looking for.
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Increased audience reach
Implement strategies to attract and retain a wider audience, maximizing your channel’s reach.
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Enhanced channel performance
Gain insights into how to improve your channel for better performance and viewer engagement.
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Maximize revenue potential
Identify new monetization opportunities and optimize existing ones for increased revenue.
Channel Creation
We help companies develop YouTube channels from scratch, optimizing your set-up so that you are primed for success from the very beginning.
If you have a current YouTube presence, but want to add to it with a language or location-specific sister setup, we’re here to help. Our team is highly experienced in creating and delivering on-brand channels.
Our channel creation services include:
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New channel development and optimization
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Channel setup and integration
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Strategy alignment
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Monetization and revenue analysis
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Video optimization
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Performance reporting and insights
Let us guide you through the entire process of creating a YouTube channel from start to finish
(and if you’d prefer, we can also create the channel on your behalf).
We walk you through setting up the channel,
establishing default settings for future uploads to streamline your workflow, designing and implementing channel graphics and descriptions, and more.
You’ll also receive training and guidance on how to incorporate SEO best practices, and securing your channel against potential hacks.
After creating the channel, we work with you to develop a strategy that’s tailored to your specific needs.
So you can make data-driven decisions, we also help you analyse your channel and generate essential insight reports.
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Our audit service is tailored for media industry clients who want to enhance their existing YouTube channel.
This service is designed to comprehensively assess your channel's current performance, identify areas for improvement, and provide strategic recommendations to help you reach a wider audience and maximize revenue.
-
Expert insights
Our analytical services offer you expert insights into your content’s performance.
-
Data-Driven Decisions
Make informed decisions based on comprehensive data analysis and industry benchmarks.
-
Sharpen your competitive edge
Through our services, you can identify how to outpace the competition, and find improved ways to monetize your efforts.
-
Audience-focused strategy
Understanding what your audience is really looking for is crucial for YouTube success. Our reports and analysis show you exactly what your target market is looking for.
-
Increased audience reach
Implement strategies to attract and retain a wider audience, maximizing your channel’s reach.
-
Enhanced channel performance
Gain insights into how to improve your channel for better performance and viewer engagement.
-
Maximize revenue potential
Identify new monetization opportunities and optimize existing ones for increased revenue.
Channel Management
This service is a tailored solution for YouTube channel owners who are looking for more features than YouTube Studio currently offers. This service is ideal for helping you to more effectively promote your products, services, and brand identity through engaging video content.
Let our expert team manage your channel on your behalf, and take care of uploading and managing your video assets.
By taking a strategic approach to content, we tailor all our efforts to your specific audience, and include metadata optimization services to maximize the likelihood of your videos being successful. Our claim management service also vigilantly protects copyrighted material and maximizes your earning, and in-depth reports and analysis help you make data-backed decisions.
We use
Content Delivery Tool
- YouTube CMS offers many advantages to creators and businesses, and the Content Delivery tool simplifies video uploads, bulk management, content organization, metadata optimization, and monetization.
Studio Content Manager
- Again, this powerful tool sits inside YouTube's CMS and effectively manages videos, playlists, and channel settings.
Analytics (powered by Big Query)
- this tool offers a robust and scalable solution for analyzing YouTube channel data. This feature helps creators and businesses gain insights from their channel's performance data.
User Engagement Tracking
- Apart from monetization, Content ID also allows content owners to track viewer engagement on matched videos, offering valuable insights into audience behavior.
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More time to create
If you've ever wished you had more time to concentrate on the heart of your business, this service is for you. Let us free up your time to do what you do best - create content that engages your audience and grows your presence.
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Focused, sustainable growth
Watch as your overall channel performance starts to skyrocket, between our channel management approach, and your content
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Sharpen your competitive edge
Through our services, you can identify how to outpace the competition, and find improved ways to monetize your efforts.
Bespoke Services
If you are looking for YouTube channel management support, but have a particular challenge or goal in mind, we offer bespoke services. Ideal for businesses who want to achieve a highly specific outcome, we tailor our projects and services to ensure your success. Get in touch to discuss your needs here .
Get in touch to discuss your needs here.
Maximize the discoverability and accessibility of your content,
drive engagement, and stand out from the crowd, today.